Effective Date: 6/12/25

Hairloom ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information.

1. Information We Collect

• Account Information: If you create an account, we may collect your email, name, and other basic details.
• Uploaded Photos: We collect and process images you upload for analysis.
• Generated Results: We store AI-generated insights, recommendations, and analyses tied to your photos.
• Usage Data: We collect data on how you interact with the App, including device information, app usage, and analytics.

2. How We Use Your Information

We use your information to:

• Provide personalized hair analysis, insights, and recommendations.
• Improve the performance and accuracy of our AI models.
• Maintain and improve the App and Services.
• Communicate with you regarding updates, support, and promotional offers (if applicable).

3. Data Sharing

We may share your data:

• With service providers that help us operate the App (e.g., cloud storage, AI providers).
• When required by law or to protect legal rights.
• In an anonymized and aggregated format for research and analytics.

We do not sell your personal data.

4. Data Storage & Security